Thursday, April 15, 2010

April 15: Top Secret Mission

On this day in 1964, Disney attorney Robert Price Foster - who had originally served as legal counsel for Disneyland - left New York bound for Florida. Once in Central Florida, he inspected several properties (and later secretly bought land) for a new Disney theme park.
Walt had assigned Foster the responsibility of acquiring land for "Project Future" and to keep Disney's identity a secret, Foster dropped his last name and traveled as Robert Price.
During this particular trip in 1964, Foster stopped at a 12,440-acre parcel near Orlando owned by brothers Jack & William Demetree and partner Bill Jenkins. Their land was desirable as it was located near the new I-4 and Florida Turnpike. The Demetree property would become Disney's primary focus over the next few months (ultimately being purchased - along with other properties - to make up what is today known as Walt Disney World).

Head on over HERE for more April 15 Disney history.

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